The new Hagen hoodie |
Monday, October 23, 2017
Sunday, October 8, 2017
Saturday, October 7, 2017
Miss Stellwagon Scores a Point
In the 1948 film comedy Mr. Blandings Builds His Dream House, Cary Grant’s teenage daughters lecture him
that their teacher, Miss Stellwagon, has informed them that advertising is a
basically parasitic profession that encourages people to want things they don’t
need and can’t afford.
Throughout the movie, Grant’s
lucrative Madison Avenue job is in peril because he can’t think of a good
slogan for a product called Wham. Finally he comes up with the perfect slogan —
by stealing it from his black maid.
I call that a point for Miss
Stellwagon.
Cary Grant, Myrna Loy and Melvyn Douglas in "Mr. Blandings" |
“Mr. Blandings never seems to have
any work to do, apart from thinking up a catchy slogan for Wham, and he has six
months to do that in from the time when he finds out that the account has
devolved on him,” noted James Bowman of the Ethics and Public Policy Center.
“For this, the agency pays him $15,000 a year, or the equivalent of between
$250,000 and $350,000 today, depending on the equivalency measure you choose.
And when he finally does stumble on a slogan, it isn’t even his but that of
Gussie, the maid, played as a now cringe-inducing stereotype by Louise Beavers.
Rather like the gold-seekers in Treasure
of the Sierra Madre, the advertising business seems rather buccaneering.
Finders keepers and tough luck Gussie, who makes a final appearance in an
exaggerated chef's toque and presenting an enormous platter full of Wham above
the slogan: ‘If you ain't eatin' Wham, you ain't eatin’ ham’ — a patent
falsehood to rank with ‘If you can't sleep at night, it isn't the coffee, it's
the bunk.’
“Yet neither question — that of
the slogan’s rightful owner or its truthfulness — ever arises in the movie. Its
concern isn't with how Jim gets his money but with how he’s going to spend it.”
I can’t help thinking Americans were
a lot smarter in 1948 than we are in 2017.
Tuesday, October 3, 2017
Sweet Land of Lottery, Of Thee We Sing
I am particularly fascinated by the
revulsion with which many readers of the New Yorker greeted Shirley Jackson’s
short story The Lottery when it
appeared in the June 26, 1948, issue.
“One of the most terrifying aspects
of publishing stories and books is the realization that they are going to be
read, and read by strangers,” Jackson wrote later. “I had never fully realized
this before, although I had of course in my imagination dwelt lovingly upon the
thought of the millions and millions of people who were going to be uplifted
and enriched and delighted by the stories I wrote.
“It had simply never occurred to
me that these millions and millions of people might be so far from being
uplifted that they would sit down and write me letters I was downright scared
to open; of the 300-odd letters that I received that summer I can count only 13
that spoke kindly to me, and they were mostly from friends. Even my mother
scolded me.”
The readers seemed unpleasantly
surprised, as if Jackson’s fantasy tale were some big, hard stone thrown by one
of the residents of Jackson’s pious and traditional American town.
People who choose to wear blinders
often get blind-sided, I suppose.
It can smart, even today, when you
suddenly realize that behind the ringing Madison Avenue slogan of “Liberty And
Justice For All” lies the ritualized shooting of unarmed black men by America’s
anointed agents.
Rereading the story last May, I
realized how aptly it anticipated Donald Trump’s America — happy small-town families selecting
innocent people to torture to death in a ritual that serves their
self-satisfied, never-to-be-questioned tribal traditions and vanities. Then, no
doubt, they do a little shopping and argue about dinner.
“‘The Lottery’ takes the classic
theme of man’s inhumanity to man and gives it an additional twist: the randomness
inherent in brutality,” wrote New Yorker writer Ruth Franklin in a 2013
retrospective. “It anticipates the way we would come to understand the 20th
century’s unique lessons about the capacity of ordinary citizens to do evil — from
the Nazi camp bureaucracy, to the Communist societies that depended on the
betrayal of neighbor by neighbor and the experiments by the psychologists
Stanley Milgram and Philip Zimbardo demonstrating how little is required to
induce strangers to turn against each other.
“In 1948, with the fresh horrors
of the Second World War barely receding into memory and the Red Scare just
beginning, it is no wonder that the story’s first readers reacted so vehemently
to this ugly glimpse of their own faces in the mirror, even if they did not
realize exactly what they were looking at.”
And although she died in 1965, I
don’t think 21st century America would surprise Jackson much. She described the tone of the first
letters she received as “…a kind of wide-eyed, shocked innocence. People at
first were not so much concerned with what the story meant; what they wanted to
know was where these lotteries were held, and whether they could go there and
watch.”
Monday, October 2, 2017
To Live and Die in Las Vegas
The crowd flees in terror as a sniper mows them down at a Las Vegas concert. |
When I heard early this morning that some sniper
named Stephen Paddock had shot 50 people to death at an open-air concert in
Vegas and wounded another 200, I was sure of only one thing: that Fox News would
already be huddled somewhere with the NRA, carefully crafting lies to broadcast
about the gun massacre.
I turned to CBS News, and watched the talking heads discussing
regulations to prevent such American mass shootings.
HOTEL regulations, of course.
I didn’t know whether to laugh or cry.
A child shoots up a local high school. A
gun-worshipping politician returns to Congress after being gunned down while
playing baseball. Some sniper gets himself all cozy on the 32nd floor,
killing 50 people and wounds another 200 at a country music concert.
Why, there’s nothing to see here, folks! Just
another typical week in America. None of this has anything to do with GUNS,
certainly!
The NRA will assure us, as it always does, that more
guns will solve the problem. But gee, it’s kind of hard to shoot back at a
sniper on the 32nd floor, isn’t it? Maybe the NRA will suggest all Americans
need concealed carry shoulder-fired rocket launchers now.
The timid, sold-out corporate media reporters can actually
look at the hundreds of people screaming and running and pissing their pants in
Vegas, and then dare tell us this isn't “terrorism.” Of course it’s terrorism. It’s NRA terrorism.
The NRA wants us to get accustomed to American mass
shootings with unlimited numbers of victims. Forget about it, treat it as
routine, file it on the back page with boil orders and bake sales. No amount of
slaughter, even if it’s dozens of children having their brains blown out, will
ever be enough to justify the least interference with their gun rites.
Not rights.
“Rites.”
But never fear, Congress is sure to address the Las
Vegas sniper massacre soon — by legalizing silencers.
And by next week, some Republican will gunsplain to
me, with great confidence, how the Las Vegas sniper massacre was nothing but a
hoax.
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